tag:blogger.com,1999:blog-13430685.post6031558479019922733..comments2024-03-28T03:48:12.109-04:00Comments on make the logo bigger: We should stop using all products, then.Unknownnoreply@blogger.comBlogger3125tag:blogger.com,1999:blog-13430685.post-58416884218808712342010-03-21T17:41:19.909-04:002010-03-21T17:41:19.909-04:00@Howie ; Yea first!
@ Chris - P&G in the meta...@Howie ; Yea first!<br /><br />@ Chris - P&G in the metaphorical sense. Could be any brand where people find themselves having to choose between, but I agree, there are alternatives to everything.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-13430685.post-46858372374847185802010-03-21T17:08:52.619-04:002010-03-21T17:08:52.619-04:00Good post. I agree with your observation that it c...Good post. I agree with your observation that it can be tough to navigate the American marketplace without contributing in some way to a company doing some bad stuff. It sucks. <br /><br />But when you asked "So, what are you prepared to do? Stop using all P&G products?" it sounds like you're just throwing up your hands and saying it'd be impossible to live w/o buying stuff from P&G. They are all over the grocery store, so it's tough, but it's not like there's nothing we can do as consumers to make a difference. <br /><br />I think this is the most-interesting part: <br /><br />"Doesn’t the question become not just one of where do you draw the line with corporate wrongdoing, but, just what exactly constitutes wrongdoing, especially when it comes to consumer behavior?"<br /><br />For me, I just periodically take a look at what i'm buying & see if there's a better alternative. Google is another story. But I'm doing better than I was when I started.Chris Tacketthttp://www.twitter.com/christackettnoreply@blogger.comtag:blogger.com,1999:blog-13430685.post-66449242043198029192010-03-21T15:40:58.727-04:002010-03-21T15:40:58.727-04:00Oh man I get to be first to comment!
Someone has ...Oh man I get to be first to comment!<br /><br />Someone has convinced brands they have to have a social media presence. I agree they do...BUT that doesn't mean they have to have a fan page or twitter account. Nestle could easy participate by doing things 'outside' social media that get talked about via social media. Why not promotions or specials that get people talking. <br /><br />Last year Quizno's ran a promotion where the first 250,000 people who went to their website, not a fan page, and gave their email got a coupon for a free sandwich. I posted this on my Facebook update so my friends knew. I did not learn about this promotion via any social media.<br /><br />I really think Brands need to think of how they want to participate, think of everything that could go right and wrong, and pay someone who knows what to do, vs giving an intern a shot at possibly bringing down the Brand.<br /><br />And I have not seen one thing yet from Social Media that has pushed the needle is a big way for a major company. Small business sure. Major company? Only incremental sales. Doesn't Nestle already know based on how big and successful they are that they are doing something right without chatting with strangers?howie at skypulsemediahttp://www.skypulsemedia.comnoreply@blogger.com