My Pledge of Quality to you, my loyal audience from Bejing to Ohio: I will never use the word “We” when reviewing an ad, viral or anything remotely related to marketing. After all, if you’re just one individual running a blog, “We here at...” doesn’t really sound right.
Thursday, March 23, 2006
“I” vs. “We”
My Pledge of Quality to you, my loyal audience from Bejing to Ohio: I will never use the word “We” when reviewing an ad, viral or anything remotely related to marketing. After all, if you’re just one individual running a blog, “We here at...” doesn’t really sound right.
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2 comments:
You're not talking about our mutual friend, are you? :-)
Not at all. He has an agency behind him, so the we-factor is not valid in this case.
;-p
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