Add David Neeleman, JetBlue CEO (pictured) to the list of CEOs that just have to appear in the spots for their own company. Jim Koch (Sam Adams), Scott Blum (Half.com) and of course the granddaddy of them all - chicken man. I've met Frank Perdue, and David, you sir, are no Frank Perdue. (Actually, he sort of is with his dry delivery and all, I just had to work that line in somewhere.) The new spots are interesting because while they incorporate a funky illustration style, the spot addresses consumer complaints about airlines in a cool way. It’s not all talking-head David. It’s not the self-serving spots from Charles Schwabb either with actor's as cartoons with their odd copy. (They just broke yesterday so keep an eye out. Once I get a link, I’ll post it, so relax.)
UPDATE: So I feel like a jerk with the 50 typos above, but more importantly finding out the creative on the spots was Robert Rasmussen, who I had for an instructor at adhouse in NY last summer.
Tags: advertising, Jet Blue
Tuesday, April 11, 2006
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