Taking a page out of the Jones soda playbook, M&M’s now offers custom imprinting of any message at My M&M’s. And no, George Parker’s signature line is not allowed. (Yes, I tried.) Although strangely, they allow ‘I love the Draft/FCB merger’ and ‘Chillibration’. Weird.Anyway, the custom thing would actually help these kids who Fishnchimps found realize their dream of one world, one candy.
Tags: advertising, M&M’s, My M&M’s, viral
2 comments:
You can imprint your fabulous message, but having done it to announce the big company move - you get M&M's legal team with forms and documents to approve any copy that isn't genric-scary (think "I love you".) The fishnchimps link was scary scary.
I'm dumb. What's George Parker’s signature line?
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