help eventize this exciting
4th of July tentpole film.”
Gerry Rich, President of Worldwide Marketing, Paramount
“It represents the perfect intersection of
entertainment, marketing and design.”
Mike Jackson, GM North America, VP of marketing and advertising
I wanna hit something so fucking badly right now. Forget movie reviews. Why not just run marketing quotes instead. Those were for Transformers, the upcoming
I love that brands are making movies, don’t get me wrong, it’s the logical next step. Comic books like Marvel have licensed their titles. Hasbro is doing it here. Geico could even pull off a caveman movie. It’s just that somewhere along the line, you still need to make a good movie.
Tags: Transformers, Hasbro, GM Transformers, Gary Busey transforms
3 comments:
Didn't Mr Rich realise that "tentpole" is a euphemism for "erect penis"?
Here I thought that you were freaking out over the ue of the non-word "eventize"
If I ran the world, people who used words like that would receive a public flogging after the third offense.
fish, I'm not touching that one.
tt - Lol, that WAS the word that set me off when I first ran across the article, but then I discovered so much more I hated upon further reading.
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