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They’re going to actually put their shows–sitting down?—on places
other than TV. Websites. Mobile. Now
that’s innovation. Going after an audience that either abandoned TV or lives online/texts/IMs with...shows repurposed from networks. I’m sure they want to also put them on YouTube but there’s that pesky copyright infringement thing. Oh, but wait, there’s a solution: YT will just sell out and become the next major TV network—online.) Ya think they’ll have commercials too?
Can’t you just hear the Guinness guys now going “BRILLIANT!”
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