While Soyjoy may be healthier than Snickers, their spots are a little at odds with the “Stand up for what’s real” positioning. They have a series of pseudo-YouTube looking clips trying way too hard to come off as natural. Ironic too, because if that’s what they were going for, there’s a :30 from Japan which does a better job with the whole YouTube ‘whacky’ thing.Tags: Soyjoy
1 comment:
I'm rambunctiously anxious to go to a soyjoy event. Rock on soy!!!!!!!! wtf.....
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