advertising and other stuff. no, really.



Saturday, August 18, 2007

More fun with RSS readers.

Aka, I’m sure that tool at left is useful for someone, just not me. Sometimes I rant about specific things that get me nutz, from the creative end to the tech side. But that’s only because I think creatives should know both these days–it just helps your game. (Or at least it makes you able to say “Uh, yes, I think we can do that” with supreme confidence in meetings.) I’m not a total geek by any means, but there are some things that can help streamline the process of reading a shitload of blogs each day, and RSS readers are one of those things.

However, add BlogRvr to the Web 2.0 white noise as just one more missed opportunity from my previous rant.

I’m sure they have what they consider a cool new thing, but after wasting an hour looking into this Firefox extension, I discovered it doesn’t work for any version below Firefox 2.0. There goes any Mac compatability. (Another disadvantage creatives live with as most apps are designed first for the much larger PC market.) Too bad. Most creatives on ad blogs run Macs, and would likely spread the love if it worked for them.

And even if it did work for me, like the other RSS readers I see out there, it still doesn’t address the other reason why I think people read and write blogs:

The comments and the subsequent discussions they start.

While I check a lot of blogs each day for new posts, the rest of my time is also spent checking up on comments I made, just because somebody might have something halfway legit to say.
It’s in those responses where you find great links to other things. Without that, you’re cutting off half the conversation, no?

Why don’t developers and some marketing blogs understand this?

Unless you’re so egocentric that you just want to blog about your own view without concern for anyone’s response, don’t you write, rant or share something because you think maybe someone somewhere will actually ‘get’ what you’re saying and appreciate it, even if it’s only a few people? And the ability to comment is integral to this.

Otherwise, things might as well return to the world of print and the typical opt ed pieces where the conversation is one-sided.

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