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Monday, December 24, 2007

Pharma that lowers the Barr.

Or Barr lowers pharma. Or raises it. You choose. Now here’s an elevator pitch: On the edge of a gunfight, two thieves bond over their girlfriends’ periods. Resulting in the soon to be classic line “She’s got her period” from the Barr Men of Action spot. Not sure if it’s:
1) Campy.
2) Funny.
3) An attempt to inject some humor into a category that doesn’t involve an animated bee?
4) A reprieve from the typical fair balance that takes up entire spots?
5) Two guys fresh from a stint in a Suzuki action flick working some stuff out?

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1 comment:

Joker said...

I'd love to see the 60 second spot where the guy drops the chocolate and midol in the vat of toxic waste. He saves the world, but loses his balls.

C'est la vie.