advertising and other stuff. no, really.

Thursday, October 16, 2008

Say it ain’t Joe.

Looks like the candidates in last night’s final presidential debate actually did help the average American: Joe The Plumber might get a book and movie deal out of all the mentions he had. Not yet, but he could. Sure they used him every chance they could, but Joe’s still gonna have a few more fans when he goes out on calls now, plus, he gets to raise his hourly, maybe even sign a few babies. Supastar! (No word yet from Joe The Carpenter or Joe The Roofer.)


Thinking In Vain said...

I heart Joe The Plumber. Already joined his fan page on Facebook. :p

copywriter said...

So, someone named Joe the Plumber is in the nations wealthiest 5%? They should get a new bouncer for that club.

Jeremy Greenfield said...

This Joe the Plumber red herring is further proof of the ascendence of the post-advertising age: within 24 hours of his rise to fame, all the facts are out about him on the Internet:

- He makes $40,000/yr
- He doesn't have a plumber's license
- The possibility of Joe eventually buying the plumbing company he works for was discussed during his job interview—six years ago

I could go on. There was a hint of inauthenticity in the air, and postmodernism and the Internet took care of the rest. Welcome to the post-advertising age.

Tom Messner said...

He coulda made more working for Acorn on a per-registrant commission basis.
But his real future should be the ad business where history tells us that janitors and letter carriers can become multi-millionaires with a modicum of talent, but a realistic view of the world.

Joe The Thomist said...

We did hear from Joe The Senator, the one running for Vice-President who has become famous himself recently for imagining that he still has breakfast in a downhome Wilmington diner that's been closed for 12 years. Joe The Senator also questioned Joe The Plumber's bona fides, but he did it in the confines of a TV studio with an anchorperson, the same anchorperson who interviewed Franklin Delano Roosevelt on 60 Minutes in 1929.