Please help Noah Wyle help sad Polar bears.

Not quite as bad as the Sarah McLachlan tearfest, this WWF spot still has the money shot all “Won’t you please help?” pleas need: Small, soon to be melted away ice pack with mother and cub, wondering, ever-wondering if this will in fact, be their last supper. Some don’t believe however.

But for those who do, won’t you please help?