Friday, January 9, 2009
“These merchants of death and disease depend on marketing to hook a new generation, enticing children and young adults with hip merchandise.”
Yep. Pretty much sums up what we do. Natural American Spirit cigarettes from Santa Fe Natural Tobacco Company got spanked for giving out tins with brand artwork on them. Seems this is considered a violation of the 1998 agreement they signed to not market cigarettes using promotional items. (Guess they won’t be doing the pre-school tom-toms then.) Consumer champion attorney General Richard Blumenthal might want to rethink this next one though: “These promotional signs are both a symbol and a symptom of slick pitches that show the tobacco industry unrepentant, still relying on marketing tactics to sell death and addiction....” Sorry Dick, all industries do this, not just tobacco. If there’s space for it, a logo’s going on it, no matter what the product.
Subscribe to:
Post Comments (Atom)
3 comments:
You are correct - all industries do it - but tobacco products kill hundreds of thousands a year. That's why the tobacco companies are required to toe a completely different line.
Frankly - the products should be banned - not the marketing. But hey - we've got to collect taxes somewhere right?
Really? All industries market death?
@JD- I’m talking the marketing tactics, not the death reference.
Post a Comment