A bank spot like no other.

Rather than the usual cgi-laden bullshit or “We’ll bend over backwards to give you great service” platitudes, here’s a spot from Argentina that would never run here. No, the best we can do in American advertising is a cursory mention of alternative lifestyles in Progressive insurance ads. (This is no knock against Progressive; props to them for hitting everyone and not just one audience segment, but the ongoing sitcom acting of the Progressive woman means no deeper discussions will be had.) Still, I always tend to hate international advertising, not because it’s clever, epic or sometimes stunning—it usually is—but it’s generally able to do things subject-wise that we don’t here, either due to our overly-sensitive audiences or restrictions by the FCC. Last time I looked however, we have no regulations against being too open-minded. (Via one of the best design and ad-focused blogs around, ALR.)