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Monday, August 24, 2009

Kim Kardashian, your personal dental proxy.









Sometimes after writing a few mega posts on the future of branding or crowdsourcing, I like to cleanse the palette and click on the internet. Randomly. Score! Forget Google affiliate pages, the latest rage is celebrity endorsements! Wait, what, they’re not actually endorsing the blogger? Something called BriteTeethPro pays someone names Janice Brown to write her own story on Amy’s Kim Kardashian’s blog—that’s not really hers? Maybe if they’re lucky they get 5¢ per click? And the comments are a year old and stop after five really favorable ones?

Oh.

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