Thursday, November 19, 2009
Seatvertising, first blood part II
School busvertising, air sickness bagvertising. They didn’t think of the backs of seats sooner? And look, it's for a cruise line? Isn’t that some kind of inverse cannibal advertising logic? Why look at travel ads while traveling? “Hey, I’m at 30,000 feet—let me book a cruise.” Some media planner is going “Studies show that 65% of airline passengers often go on cruises.” Here’s the thing, even if I was headed to a cruise? I ALREADY HAVE MY TICKET. Why not just make the whole interior one giant ad. Maybe then they can afford to wave fees for that extra bags.
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