AdVerve 38 - The Man Behind the Wheat Thins.

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This week we hit you with guest Vinny Warren, Irish native and “international irritant” (per his Twit-tah). But you probably know him best for the creepy future-forward Wheat Thins thing he did with The Escape Pod, that wee little agency he calls home (blog).

Join us as we tackle The Escape Pod’s roots in practical joking, brands and listening, and - once and for all - which team is owning this World Cup thing. Vuvuzela talk? Not here. But damn, it was lying in the undercurrent.

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Linkage:

• The Wheat Thins prank.
  
• Snapple/Wendy.
• Broadcast Advertising Clearance Centre.

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