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Tuesday, November 16, 2010

Just make yourself.

What I dig about this Nike Women work is that it not only hits the *sexy* that Reebok awkwardly overplayed with their toner spots, but also nails an empowerment vibe. Even though athletes Allyson Felix, Julia Mancuso, and Sofia Boutella go through some grueling workouts, it doesn’t feel anywhere as gratuitous when they show off the benefits of all that work.

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