Monday, June 27, 2011
Only thing scary in this Rob Zombie directed spot for Woolite’s Torture is the number of fades. Damn man, ease up. Still, nice to see a brand depart from its usual clean family image. Someone tell Woolite though it’s not that exclusive a spot. And it’s also time to stop with this tactic: I never had to like anything on TV to view a commercial (besides the show I was watching) – why should I have to online? Yet another example of brands wanting something from viewers. (I’m calling them viewers and not fans, sure. (What fan of Rob Zombie uses Woolite?) Those freaks probably never wash their delicates anyway – IF THEY OWN ANY. Anyway, to disrupt a brand’s like campaign, just wait for it to appear on YouTube kids.