advertising and other stuff. no, really.



Showing posts with label futbol. Show all posts
Showing posts with label futbol. Show all posts

Friday, December 3, 2010

U.S. loses bid for 2022 World Cup as millions said to be in state of near apathy.















Soccer futbol rant time. After the news that the U.S. has lost out on a chance to host the World Cup in 2022, suicide prevention hotlines have apparently been flooded with calls from despondent fans. JOKE! No, see, they haven’t because that scenario only occurs in countries that actually care about the sport. What I did see though was the almost universal reaction that this *loss* would now set the U.S. back 20 years in terms of soccer development here.

Seriously?

Are they out of their minds? Without getting into all the dynamics at work, the main thing is that the way we play the game internationally is a totally separate issue from how we promote and play it at a grassroots level. How we advertise our international game? A distant third from those two things.

Sunday, October 24, 2010

Geleceği sen yaz.



Because you needed a Turkish take on Nike’s Write The Future, although it feels like more of the same athletes share their philosophy on winning approach. This time, footballers André dos Santos and Lucas Neill lay down their personal art of war.

(Agency: Grey, Istanbul.)