advertising and other stuff. no, really.



Tuesday, May 2, 2006

Dude, yer gettin’ a Mac.


New spots from Apple here. Well, so much for my theory that recent Apple work is on par with Nike’s. Trying to recapture that old understated feel using reviews of the new Mac. The actor playing the Mac guy, Justin Long, is funny in his movies. But as for the spots? Too mellow Apple, I mean, dude.

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6 comments:

copyranter said...

Hello Bill. So I noticed that you're just behind me in BMA's top 25 advertising blogs. I will be clicking the fuck out of your site this week to both help you get higher, and me get the fuck off the list.

Anonymous said...

Clicking is a two-way street. And I know people with fingers.

Scamp said...

These ads are really good.

Wish I could feature them on my own blog, but i only slag things off

Anonymous said...

"These ads are really good... but i only slag things off"

You whacky Brits and your slang.

;-p


Apple's been down this road before though. While good, they should still push to Think Different.

mdskpr said...

I think the new apple ads are the simplest, most effective way to talk to guys who have stuck to MS Windows all these decades for some unknown reason. I wish they could be posted on Yahoo.com for more reach.

David Wen said...

I found these really witty but, like you said, they were done back in the 1990s I believe.