advertising and other stuff. no, really.



Sunday, June 7, 2009

Contextual Adness.













Now that’s perfect, deliberate placement for a change. According to its inventor, doubleTwist lets you unlock your iTunes library to be used on any mobile phone, not just the iPhone. So. Sooo, why not advertise that under one of the more prominent Apple stores in San Fran. (Probably because of Apple legal, that’s why.) Doesn’t matter though. A cease and desist will go out and the sign will come down, but not before PR FTW! From a concept POV though, lose the medicine cliché.

(Via Valleywag.)

1 comment:

Brant Kelsey said...

This reminds me that several years back FOX News used to rent a massive billboard directly in front of the CNN center in Atlanta. They changed it out rather frequently and it was almost always an intentional jab... a public, and very entertaining, pissing contest.