Google is proposing free cellphones with ads. Next generation of Logo makers actually liked the idea, provided the ads aren’t a steady barrage of ringtones in the form of commercial songs and sponsored text or voice messages from Pepsi®.
It’s easy to see a tier system/pay model based on varying levels of intrusion, ranging from an ad blitz once a day to a constant 24/7 barrage. Still, someone looking for a free service plan and phone might go for it if all they have to do is put up with text ads for the DVD release of The Ring 7.
Or would they... (Cue dream sequence and little people dressed as clowns on minibikes.)
The user will then just keep their phone off to avoid it all. Countering, Google will add a surcharge based on how long the phone was off because the user didn’t allow the ads to come through. The user in turn discovers CellAdErase.com (sponsored by all the current cell phone providers) which automatically purges your incoming cell number of any ads.
Google responds by releasing ‘happy gas’ from a hidden compartment in the phone, causing the user to throw the phone out the window, but not before blue dye covers one side of the user’s face. The user then heads back to the mall to do battle with the Stanley Tucci-led Cingular army in an attempt to get their free roaming reinstated. But, seeing a crazed half-blue guy coming towards them, Cingular employees call mall security and have Braveheart escorted out.
So yeah, this could work.
Tags: advertising, Google, brands, cell phone plans
Monday, November 13, 2006
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1 comment:
It's happening with internet too. Have a look at this post and see what I mean.
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