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Thursday, December 21, 2006

Cingular: more escape clauses in more places.

Consumerist has info on a new text message rate increase which will allow users of most Cingular plans to terminate their contracts early without the dreaded ETF (early termination fee). Check it out here. And if the cellphone industry didn’t make you crazy enough, check out Ben Popkin’s interview with an unnamed Cingular rep who talks about all the ways they try and keep you hooked. Yes, they really do think we’re sheep. Oh, and in keeping with the typical brand habit of naming its logo, the Cingular icon is called Jack. (Hat tip to Jo.)

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