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Monday, February 19, 2007

Logo for sale. Cheap.


Highjive pointed me to this NY Times story on how Citibank is selling their 137-year-old red umbrella logo back to the St. Paul Travelers Companies. (Also available on Adrants.) While naming rights to things like stadiums seem to change every game, I have to agree with hj that I can’t ever recall a logo being sold. The red statue in Manhattan is also up for grabs.

Hey, if they can’t move it, they can always sell it on ebay.

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