“I’ve seen it all” is an easy comment to make, but when something works, ya stick with it. I’ve now seen it all. This viral and TV spot for Nivea UK from TWBA London is promoting their new skin product that works on cellulite. Supposedly, it was only released as a viral according to the PR release, but then I saw it as a TV spot on YT. You sure wouldn’t guess what this stuff does though from watching it. Which begs the question, if it does work as promised, wouldn’t you want more people to know about it across all media? Why only mention it in the PR release that consumers won’t see. You have to dig a little on the microsite for product info here.But I digress, because good brothers and sisters of Logo nation, I stand before you today to praise that ass. With apologies to the Godfather of Soul, I give you the Goodbye Cellulite Choir. You have been warned.
Tags: Nivea
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