advertising and other stuff. no, really.



Monday, August 6, 2007

Mom said never talk to bloggers.

Unless they have a cool agency and great view. So I finally met Mack Friday as well, got the tour of Dieste Harmel. (If you’re not familiar, DH is a multicultural agency jamming on award-winning regional and global work for Gatorade, among others.) Mack’s one of the Dallas bloggers who I kept in mind when we started the tour. So much of the Web 2.0 world and emerging media is as much about what not to do as it is about the latest and greatest must-have social media toys, and I’ve tried to keep those sensibilities in mind when talking to brands.

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