No, this is not the start of me posting about agency wins and losses, but I noticed Wieden + Kennedy will be handling Levi’s. (Actually, Lee jeans could use the W+K touch more.) Came across this ad and thought it sure does have the feel of the Old Spice work they nailed. And I’m not saying they’ll go this route, just throwing it out there since mommy blogger jeans seem to now be all the rage! 
Tags: Levi’s jeans
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