Friday, April 24, 2009
“WE GOT SCOOTERS!”
Who says local has to suck. If you can find better low-budget goodness, I’ll refund your money!!!!!! If you remember Rhett & Link, they’re back with a commercial for Bobby Denning in North Carolina. They produced a down and dirty spot on purpose to mimic... down and dirty spots. As good an act as they pull off though, the addition of the real non-actor staff into the mix kinda gives it away a little. It’s as funny a riff on local ad badness as I’ve seen though, because it’s tricky to pull off right. (Check out the deleted scenes and outakes version too.)
That’s their whole thing: “Custom-built, Micro-Budget Commercials for MicroBilt Customers.” Here’s another spot that you swear is as badly real as the worst shit you’d find, but it’s another one of theirs. (Watch for the band in the van.) Check out the behind the scenes vid for it as they explain how they approach making these things. They pretty much work with whatever they find at the locations in terms of “characters” or props. They probably make next to nothing to shoot and edit these as most local dealers have almost no budget. I’m guessing Rhett & Link are having fun and benefiting from all the views they get to use for something larger down the road.
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