NOW’S THE TIME WHEN WE DANCE — AND REVIEW PRODUCT EMOTIONS

Dieter on Sprockets was right. There is something about the glee expressed by audience and host alike at robotic gyrations. Or maybe it’s the closeups and forced uncomfortableness of said children. Kinderkreis is a German TV show that asks kids how they feel about a certain product, followed by dancers in colorful unitards then having to interpret that emotion. You call it wtf—I call it branded entertainment genius!

(Via luckthelady.)