Here’s an idea.

While it may be too late to keep this crowdsourced jury effort from devolving into more of the same judges judging more of the same people, they could’ve done something really unique. While I like David’s idea of a few ad bloggers in the mix, why not go further and included a few consumers off the street to take part. Imagine actually asking the people your work targets what they think.

Nah, what was I thinking. That would get in the way of judges lobbying each other for votes on Facebook.