The most recent outdoor I saw in the Values campaign has Michael J. Fox... outfoxing Parkinson’s. The campaign has more strength when the wordplay references the accomplishments, not the name. Little too cute for a serious disease me thinks.
Monday, January 11, 2010
Wordplay: Pass it on.
The most recent outdoor I saw in the Values campaign has Michael J. Fox... outfoxing Parkinson’s. The campaign has more strength when the wordplay references the accomplishments, not the name. Little too cute for a serious disease me thinks.
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