AdVerve - Episode 17 - PR Patois

Aka, the art of the release, pitch, whatevuh. Ad blog slash PR dude Dan Barron joins the fun as we talk about all the ways PR releases make us crazy. He also explains a lot of what goes on behind the scenes, which in turn, makes us whiny little bitches who, in turn, go on a podcast and complain about it.

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Topics:

00:00 – 1. For immediate release...
45:07 – 2. What we look for
55:51 – 3. PR is your friend
58:46 – 4. That’s a wrap...

Linkage:

• Beer Rangers.

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