Monday, June 28, 2010
Or is it, “Only gringos should drink American light beers?” YEAH, that’s it. For those who want more of Tecate’s “Papas” campaign, they oblige. Up top, a new whi... light family tries to take the place of the long-suffering Tecate Light parents. Or maybe *mumbo jumbo* is your preferred method of stereotype? Or maybe you prefer a more direct approach to your *watered-down* metaphors. A step up from the *Americanized* dialog of the previous ones? Maybe.