Wednesday, June 30, 2010
This, I like. Brand monitors Twitter for mention—fulfills request. C’mon kids, flood the tweetwaves, tweetstream, tweetosphere—did I leave any out?—with endless requests or complaints about products and watch the merch pile up in your driveway. Two comments from YouTube on whether this is fake or not, and why it doesn’t matter:
“Too bad that it’s fake, but Wheat Thins are still the pwncakes. ” - TheMightyMario
“To all the HATERS. This is not fake! I'm sitting next to my girl, Tabitha [ girl in video ] eating a box of wheat thins right now at school. The other day she brought in a whole case and gave everyone in her class 2-3 boxes. I also went with her the other day to donate a few cases to local churchs....Dont hate, she got lucky with her post and is being very generous.” – ninahuebner
Well, according to one “TheMightyMario” they still *pwn* regardless. So brands, fake away on questionable twitter accounts all you want because we ain’t mad at ya’! JUST AS LONG AS YOU PWN! (Attention Wheat Thins, time to deliver a palette of wheatspank to his ass anyway for doubting.) While I like the guerilla aspect to the promo, my inner Privacy Concern Guy™ says brands BETTER not be stalking my private data to show up at my house.
(Update: Vinny Warren from Escape Pod—the agency behind the promotion—confirms in the comments that this is indeed the real deal.)
Posted 2:10 PM