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Monday, August 23, 2010

Because iPhone owners never drive distracted.



At first glance, State Farm’s new On the Move widget is meant to be an away message for your cell, something you activate before you drive. Nice concept, (even though the ultimate away message is just to turn the damn phone off), but okay, they’re trying. Then I see it’s only for the Android. No Crackberry. No iPhone. No Windows Mobile. With a problem like distracted driving potentially affecting all drivers, offering this on a platform with a small percentage of the market seems odd. The widget is part of their existing Pocket Agent, which is already available for both Android and iPhone, so it’s not like they haven’t dealt with the platform before.

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