Tuesday, October 12, 2010
Vinny Warren over at Escapology grabbed some time with ad man Tom Messner. He basically covers then vs. now and his time with Ally & Gargano, a recent infatuation of Warren’s and of course, Mad Men nation. Smart guys talking smart stuff. I threw a question Tom’s way though – more a rhetorical than anything – and his response nicely sums up where things are for people we convince to do stuff. My question had to do with how Mad Men and the real agencies of the time put stock in advertising as a serious profession and craft worthy of wearing a suit every day to do, who embodied push as a way to get consumer attention, and could they survive today? Especially given how the balance of power has shifted to the consumer in terms of how they interpret and counter those messages. I’m not sure they could.
Posted 1:35 PM