Esurance mulls name change to Esaver.

BECAUSE THEY SAVE YOU SO MUCH. The *Saver* is back for Esurance in series of new spots built around... savings. Going full-bore with the Kevin Butler PS3 schtick this time out, but at least they appear to be going away from that damn Erin character. For that early Christmas present, I will simply call him – The Savior. EXCEPT SHE STILL HAUNTS ME IN THE BACKGROUND. (Other spots below.)