advertising and other stuff. no, really.



Showing posts with label experiential marketing. Show all posts
Showing posts with label experiential marketing. Show all posts

Wednesday, December 22, 2010

Merry Garbagemas.



Sorry to be an experiential Scrooge, but aren’t tons of paper and plastic wasted every day, not just at Christmas? Hey I know, let’s build a large wood and plastic unit to show people. Cute idea though for Volkswagen Italy: Garbage in, garbage out. Sure my title was a stretch, but I just think the Christmas thing is a bigger one if you’re trying to promote your brand as eco. Year-round kids. Year-round. (No worries – you’d still be able to enter it in the award shows. Where they waste even more paper and plastic.)

Wednesday, May 19, 2010

You generally don't see this much love for bus drivers in America.



Awwww. How can you hate this different approach to celebrating a birthday from transportation service Arriva in Copenhagen? It’s a flashmob that puts a twist on the same old song and dance numbers. The point of the campaign is a better bus ride. (Beats a like on Facebook.) Can you even imagine the MTA doing something like this here? And man, the guy at 1:41... miserable much?