Friday, September 25, 2009
With my local Hollywood Video closing, I started using Redbox. I had Netflix, Blockbuster and Netflix accounts and now I watch things online at Hulu, etc. I couldn’t resist, I just couldn’t. I HAD TO TRY THE RED BOX. Insert card. Select. Go. THE SHIT’S FAST, PEOPLE. They’re doing exactly what I though Walmart would’ve done with the market, charging a buck a movie (in some cases, getting a credit for a free one). But, unlike Walmart, these damn things are everywhere now. Supermarkets. Gas stations.
Basically, our city had two video rental chains, Blockbuster and a soon to be closed Hollywood Video. Redbox takes the single store idea and breaks it down into separate locations that cover a wider area. Less titles than the chains? Yes, for now. But they also have less lines. And less fees. Starting with 12 units five years ago, Redbox will have 22,000 units by December. 22,000 in five years. They process 80 videos a second on a weekend night. I don’t care what business you’re in, that’s serious growth.
Sure beats waiting in line at Hollywood.
Posted 9:15 AM