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Tuesday, April 27, 2010

When life gives you used life, make art.

For the Durham Arts Council’s recent Art Walk, agency The Republik had to resort to, well, whatever it is you do when working pro-bono with a non-profit—and no budget. Which is to say, get attention for the cause any way you can. They ended up taking about 30 lbs. of scrap postcards, bottle caps, LPs and DVD cases, then letting the Council’s volunteers make 50 different art pieces out of it all to hang around town. (Floppy disks on windows and vinyl on public steer? Check!) The only stipulation was that the date be on it somewhere. Result: Attendance up 2.5 times over last year.

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